Whether you need to close a sale, secure end-user feedback, show progress to your customer, or naturally clarify how your stock works, sooner or later, you will need to demo your software product.
Over the years, I've had the opportunity to accomplish hundreds of demos to audiences of discrete sizes. I've also had the opportunity to attend demos hosted by others. The following laid out the top 5 tips I've learned over the last decade concerning demos.
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Manage Your Audience's Expectations
Five Tips For A Great Software Demo
Have you ever gone to see a movie every person raved about and walk out totally disappointed? More often than not, moviegoers feel let down not because the photo was bad, but rather because it was worse than they anticipated. It didn't meet their expectations.
Similarly, if people show up to a demo thinking they're about to see a complete product, they expect it to be virtually defect-free, aesthetically pleasing, and user-friendly. They wouldn't be impressed for example with a Web-based application that contains typos or JavaScript errors if they're under the impression it's going live in a week. However, if they know beforehand that you're presenting a throwaway prototype, this same audience will be much more lenient. And they will gladly furnish much-needed feedback to help you with your work in progress.
Managing your audience's expectation is indispensable to a flourishing demo. If you want them to walk away from your presentation pleased, make sure you set the right expectations beforehand. Be honest with them. Don't try to oversell your demo. Just sell it, and try to over deliver.
One Bad Apple Spoils The Whole Bunch
All it takes to screw up a demo is one person. If man starts negatively critiquing every singular widget in your application or constantly interrupts you naturally because he/she likes to hear the sound of his/her own voice, your demo will be a disaster. It is your job to ensure that these bad apples don't show up to your presentation.
Unless you're hosting a closed-door demo, it's very hard to control who will attend it. Omitting man from your invitation list doesn't warrant they won't hear about your demo through word-of-mouth and naturally show up.
Here are a merge of ways to trick bad apples into not attending your demo:
Create a scheduling conflict for those bad apples. Make sure they are busy, or great yet, out of the office when your demo takes place.
Book two detach demos. Invite the people whose feedback you truly value to the first demo and the bad apples to the second. More often than not, each group will show up to the demo they're respectively invited to. When it's time for the second demo, go ahead and give it your best shot, or if you don't have time, naturally cancel it.
I'm well aware that these two tips sound like an extract from Scott Adams's Dilbert And The Way Of The Weasel, but unless you feel comfortable telling your peers, superiors or customers not to show up to your demo, these two options are pretty much all you're left with.
Do A practice Run
I attended a demo last week hosted by the Ceo of a local start-up. After meeting with him at a trade show, he managed to convince me that his company had industrialized a technology that could solve one of my client's needs. I therefore agreed to give him 30 minutes of my time so he could demonstrate his product's capabilities.
I didn't need 30 minutes to realize I didn't want to do company with him. All I needed was 30 seconds.
This guy couldn't even log in his own Web-based application! He spent the first 10 minutes of the demo looking for a password.
Always do a practice run on the law that you're going to use while the actual demo. You might know the application like the palm of your hand, but if man else has access to your demo system, who knows what shape it's in. They might have removed services, upgraded components or, as was the case with this Ceo, changed the user credentials without informing you.
Unless you don't mind looking like a fool, all the time do a practice run on your demo law before presenting to your audience.
Pay attention To Details
The hundreds of demos I've performed over the years have taught me that people pay more attention to how the application looks than what it does. You software might be the solution to world-hunger but if a member of your audience notices a typo in your Gui, he/she will point it out!
Readers are especially distracted by readable content - and that's a fact. Deal with it by considered reviewing the text on your interface and in your graphics. If you don't have the time to chronicle and finalize the text, use Lorem Ipsum.
Lorem Ipsum has a more-or-less normal distribution of letters, thereby development it look like readable English yet not distracting your readers. I now create new prototypes strictly with Lorem Ipsum and add actual text when and only when I have time to write content that I know won't become a field of seminar at my next demo. I strongly propose you to do the same.
Point Out The (Obvious) Bugs
Software contains bugs. It's that simple. Anything who doesn't agree with that statement clearly hasn't worked in the software manufactures for long. Although we sometimes strive for defect-free products, reality is complex systems all the time comprise defects - even when they're generally available.
Doing a practice run before your demo will allow you to recognize and resolve the showstoppers, and using Lorem Ipsum will deal with the nitty-gritty details that would otherwise distract your audience. But what about the other defects attributed to Murphy's Law?
In the event that an inevitable bug does display itself while your demo, point it out!
In all likelihood, your audience will have already noticed the bug. Any effort to hide it will give them the impression that you're not being honest. Consequently, they'll start to wonder what else you're trying to cover up.
Point out the bug, clarify that you have a solution, confidently state that the fix will be implemented by a definite date, and move on. This sincere behavior will reassure your audience that (a) you're not trying to sweep one under the rug and (b) the flaw will be resolved by the time they deploy your system.
I'm not advocating that you go hunting for bugs while your demo. If you can circumvent them by any means, please do so. But if a flaw does face while your presentation, don't pretend it doesn't exist. The only man you'll be kidding is yourself.
Conclusion
There you have it. Five tips for a great software demo.
Manage your audience's expectations
Ensure that bad apples don't ruin the bunch
Do a practice run
Pay attention to details and use Lorem Ipsum
Point out the inevitable bugs
Do these 5 tips laid out all I've learned over the hundreds of demos I've hosted? absolutely not! The hardest part about writing this report was probably limiting it to 5 tips. I could have absolutely thrown in 5 more tips such as (a) control the situation, and (b) all the time have a plan B. But the goal wasn't to point out all the tips that can help you out. Only the very top five!
Five Tips For A Great Software DemoHouse Session 2011-07-18 (20:43:40-21:31:53) Tube. Duration : 48.23 Mins.
Abstract
India has the world's second largest people and one of the fastest growing economies in the world. India has a promising future, given the unprecedented growth in cheaper and its clout in the global issues. India is now riding on the wave of a gigantic boom in computer driven new economy. Many advanced countries of the world are seeking the huge pool of English speaking talented software professionals in India. As the world is transforming towards knowledge society, India too is fascinating proportionately competitive with the world. With the growth of Internet users and the advancement of data and transportation technology in India had boasted the amelioration towards e-commerce in global economic society. In It sector India is booming as a super power. In the last few years India has made rapid strides in the It sector especially in the software services and It enabled services. In this paper we analyses the picture of It industry in a very near time to come in India & offering of India in world's data Technology Sector.
Introduction
From the 1950s, Ibm had a virtual monopoly of computers in India. The 360 series publish in 1960s was the major workhouse of the large organizations. They even maintained a chain of programmers who could write down software's for their machines. Any way in 1978, when George Fernandes, ministry of industries at that time, commanded Ibm to take local shareholders into its subsidiary, the company refused strictly and went back after winding up its all operations in India. Its ex-employees then set up Computer Maintenance Corporation, with the primary object of maintaining Ibm computers.
During the duration of 1995-2000, the Indian It industry has recorded a C.A.G.R. (Compounded yearly growth Rate) of more than 42.4 percent, which is roughly duplicate the growth rate of It industries in many of the advanced countries. For Details palpate Amcham National Secretariat, New Delhi Foreign companies particularly American companies have played a vital role in making India an emerging It super power in the world. These Mncs inventory for nearly 22 per cent of Indian software exports. According to the latest Nasscom estimates, in 2001-02, multinational infotech companies exported software worth Rs. 6500 crore from India. Country's total software export was pegged at Rs. 29400 crore. In terms of venture and growth, U.S. companies like Cognizant Technologies (largest export wage earning Mnc) Ibm, Oracle, Ge, Cisco, Compaq, Intel among others lead the Mncs in the data Technology sector. Nine out of top 20 Indian It firms are from United States. These inventory for over 37% of the turnover of the top 20 firms operating in India. Despite their needful offering to the It sector, these companies have to face a estimate of procedural and operational problems in India.
However, the volume of e-commerce, in India, is far below the levels achieved in Usa, which was about 1 percent of the total Gdp in 1999. Further, the improbable volume of e-commerce in India in 2001 (Us$ 255.3 million) is also below the levels improbable to be achieved, which in comparison to Australia (Us$ 3 billion), China (Us$ 586 million), South Korea (Us$ 876 million) and Hong Kong (Us5 million) is quite less.
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Time has changed the way businesses are carried out. What was supposed to be known to few and puny to the home towns, appears to be an antique methodology of carrying out the work. The gift day brands work on world wide scale, that is they are successful in not just one particular region but have deepened their roots to all the corners in the globe that you can think of.
Information Technology is what constitutes the most leading sector in the gift day trend of carrying out business. It is because you can not be gift in any place to monitor the work, but with networking and communications, you can all the time stay in palpate with the other company sites of yours.
India - A time to come storehouse of the World
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Ict Approaches of India
A spate of reforms-post-1991 economic crisis-have given impetus to the Indian economy, particularly to the Ict sector. As part of the reform agenda, the Indian Government has taken major steps to promote Ict along with the creation in 1988 of a World shop Policy, with a focus on software amelioration for export; telecommunications course reform; privatization of the national long-distance and movable phone markets; and amelioration of a more overall advent to Ict. Although India's success is commanding addition concentration and investment, it has yet to supervene in the distribution of group and economic benefits across a broader base of the population. Challenges-including the perception of an unfavorable regulatory climate, an overloaded judicial system, poor infrastructure and costly access, and puny use of Ict-remain. The emerging shift in government strategy, toward knowledge-intensive services, has created a atmosphere more conducive to addressing enterprise, domestic infrastructure, instruction and the use of Ict to meet amelioration needs.
Policy: India's focus on proud industrialization in the 1970s and 1980s has been replaced with reforms aimed at positioning India in the world economy: the foreign direct venture process has been streamlined, new sectors have been opened up to foreign direct venture and ownership, and the government has exempted the Ict industry from corporate wage tax for five years. These reforms have helped India to become increasingly integrated into the global cheaper straight through growth in the export of software and skill-intensive software services, such as call-centers.
In 1986, the Indian government announced a new software course designed to serve as a catalyst for the software industry. This was followed in 1988 with the World shop course and the preparation of the Software Technology Parks of India (Stp) scheme. As a result, the Indian software industry grew from a mere Us0 million in 1991-1992 to a improbable Us.7 billion (including over Us billion worth of software exports) in 1999-2000-representing an yearly growth rate of over 50 percent.
The preparation of the Telecommunications Regulatory Authority of India (Trai) was a key step towards sufficient implementation of telecommunications reforms. In 1992, the movable phone shop was opened up to secret operators, in 1994 the fixed services shop followed, and finally in 1999, national long length operations were opened to secret competition. Prior to these reforms, the department of Telecommunications had been the sole provider of telecommunications services.
In addition, to attract foreign direct investment, the government permitted foreign equity of up to 100 percent and duty free import on all inputs. Government-created technology parks also offered professional labor services to clients, a cost-effective program for India since Ict labour is so uncostly by global standards.
Infrastructure: Teledensity in India has reached 3.5 percent of the population. roughly 1 percent of households have fixed line connections, compared to 10 percent in China. The movable sector has roughly 3 million users, growing at 100 percent per annum, and is improbable to outstrip the fixed line shop in the near future. The estimate of Internet accounts is nearby 1.5 million, growing at 50 percent per annum. India also has very high penetration rates of terrestrial Tv, cable and radio. Voice and data wireless solutions, for both domestic and export markets, are increasingly produced and used locally.
Access to telephones in Indian villages has improved in the last five to six years straight through the introduction of the group Call Office (Pco) run by local shopkeepers. More than 60 percent of the villages in India have at least one phone. This also includes over 800,000 village group Telephones (Vpts). Worldtel is undertaking a pilot in four states to derive financing to upgrade the village group Telephones so they will soon be Internet-accessible.
In some urban locations, India's Software Technology Parks (Stps) furnish infrastructure, buildings, electricity, telecommunications facilities and high-speed satellite links to facilitate export processing of software.
India also has a estimate of progressive computerized networks in place, along with a stock exchange, the Indian Railways Passenger Reservation System, and the National Informatics Centre Network (Nicnet), which connects government agencies at the central, state and district levels.
Enterprise: India's well-established framework for protecting intellectual asset rights has been an leading inducement to company investment: familiar international trademarks have been protected by Indian laws, even when they were not registered in India. In 1999, major legislation was passed to protect intellectual asset rights in harmony with international practices and in compliance with India's obligations under Trips.
Much of the initial domestic examine stimulus for Ict and Ict services industries in India has come from government: 28 percent of total It spending to date can be attributed to government and group sector expenditure. Major areas of government expenditure include: financial services, taxation, customs, telecommunications, education, defense and group infrastructure. As a supervene of the growth in Ict use in India, the Ict industry itself has also increased its domestic economic activity, for example, a estimate of Ict companies have advanced accounting and word processing packages in Indian languages. The inherent impact of this growth on the domestic cheaper is much broader than developing software for export only.
Human Capacity: In spite of relatively low literacy rates among the normal population, India has several key advantages in human capital: a large English-speaking people and world-class education, explore and management institutions-a direct supervene of venture in self-reliance in science and technology. In addition to establishing Indian Institutes of Technology in varied cities nearby India to originate a large pool of technical skills, the government has a computer course to encourage R&D in personal computers. The It training sector continues to grow at a rapid rate: total training revenues in 1998 were estimated at Us5 million, 30 percent up on the previous year. However, one of the biggest challenges to the Indian software industry remains the strangeness in attracting and retaining talented professionals.
Content and Applications: India has a large people with great linguistic diversity. Creating and maintaining locally relevant content for a country with 418 languages is a challenge. Nevertheless, local language content is moderately making Ict more relevant and accessible to a broader cross-section of the population. For example, India's center for amelioration of advanced Computing has recently launched a project called iLeap-Isp to originate a free multilingual word processor to be made available to all Internet subscribers. On other fronts, some states such as Tamil Nadu have launched their own initiatives to preserve the standardization of local language software straight through interface programs that can be adapted to word processors, dictionaries, and market keyboards for use in schools, colleges, government offices and homes.
An emphasis has also been placed on the amelioration of relevant e-government applications in India. Some states such as Madhya Pradesh and Andhra Pradesh have started to introduce applications which allow citizens to have faster and more transparent access to government services-for example, the provision of data on laws and regulations, and the procuring of licenses and official documents online.
Strategic Compact: Public-private partnerships, catalyzed by the It Ministry, have played a key role in India's Ict-related development. One of the inescapable results of this exertion has been the It Act of 2000, which was based on the hint of the National It Task Force, and aims to set the overall strategy for the It sector. In addition, the government and the secret sector are starting to come together to look after Ict development. For example, a joint exertion by the Computer Science Automation department at the Indian organize of Science and a Bangalore-based secret company have advanced Simputer-a cheap micro-computer that enables illiterate users to browse the Internet.
India's amelioration and offering in world's data technology sector is of highest reputation. Cities like Bangalore have become the favorite(most preferred) destinations of all the big banners like Hsbc, Dell, Microsoft, Ge, Hewlett Packard, and several Indian multi national firms like Infosys Technologies, Wipro, and Microland who have set up their offices in the city. It is because the city offers good infrastructure, with large floor space and great telecom facilities. This can be judged on the basis of the high growth statistics of India and the changing outlook of the companies towards India .
It is because of this growth many favorite brands that have not yet build up there rigid offices in the country are making it fast to have a destination in India too. For example, Sun Microsystems, a global It major, announced in Bangalore to duplicate the gift workforce of the company's Sun India Engineering center (Iec) from the gift 1000 to 2000 in the next two years time. Iec, which is the largest R&D center for Sun outside the Us , would also focus on developing products in India to suit the needs of the Indian market, which would be benchmarked globally.
This rapid growth of It Sector is undoubtedly due to the efforts of Indian government and the other developments that took in the other parts of the globe.
The country has seen an era when after the Ibm shutted its shop in India in 1950, the mainframes that were imported into the country were all from Russia . Western computer could not be imported because of an American embargo on export of high-technology tool to India , which was thought about an ally of the Soviet Union .
Slowly, with the time the country could organize its first great parallel computer in 1991 known as Cdac, by connecting together a string of less great computers.
With time and the continuous growth across the world, the country prolonged struggling and came up as the world leader in data Technology Sector.
The industry has grown up to Us $ 5.7 billion (including over billion worth of software exports) in 1999-2000, with the yearly growth rate not sliding below 50 percent since 1991.
It exports software and services to nearly 95 countries nearby the world. The share of North America ( U.S. & Canada ) in India 's software exports is about 61 per cent.
The Indian labor is not only cheap but is technically skilled too to the world class level. It is due to the Indian instruction ideas that includes in its course curriculum the practical knowledge of the latest technology that is advanced in world along with the fluency in English Language that imparts compatibility in an Indian technician to describe and work straight through out the world.
Further the geographical location of India serves it the benefit of being exactly halfway round the world from the Us west coast, which is other presuppose why India is favorite destination of many big brands.
Also, The proximity of a large estimate of Indians, especially engineers, in the Us gave India an easy entry into the Us software market.
What adds more to the dominance of India in data Technology Sector is the government policies like the enactment of cyber laws to protect and safeguard the interest of software companies in India .
Setting up of the Software Technology Parks of India (Stpi), by the Ministry of data Technology, Government of India and the International Technology Park in a joint project by the State Government, the Tata Group and the Singapore Consortium to promote and facilitate the software exports is other major step towards the growth of Indian data Technology Sector.
Similarly an market park, known as Electronic City , was set up in 1991 takes more than a hundred electronic industries along with Motorola, Infosys, Siemens, Iti, and Wipro, in an area of nearby 330 acres.
The Export Promotion market Park , built near International Technology Park , gives an exclusive 288 acres of area for export oriented business. Ge has its India Technology center placed at this park and employs hundreds of multi disciplinary technology amelioration activities.
The other promotional activities that brought up India to this position include the It Corridor project. Conceptualized by Singapore 's Jurong Town Corporation secret Ltd, the It corridor project was initiated by the department of It and the Bangalore amelioration Authority in order to organize state of the art facilities for the amelioration of knowledge based industries.
Thought's of some World's It leaders about India
"Economic growth will force best governance, and best governance will feed more economic growth"
Sv, Nyc, Usa
The people and communities at large feel that they don't have the ability to make a difference
Juzar Singh Sangha, Bedford
India has to take more care of the village people who are still struggling to live properly
John Karondukadavil, India, Living in Poland, Jaslo
India can become a superpower if she concentrates on the technology shop niche
Devyani Prabhat, Jersey City, Usa
India must counter its skills and wage crisis
Pallavi, Sydney, Australia
Hopefully India will lead the world towards a more humane and tolerant future
Nilesh, Antwerp, Belgium
India needs to take strong and clear cut decisions to emerge as a global player
Nivedita Nadkarni, Madison, Usa
India is a country gaining economic ground in the world
Justin, Bristol, Uk
Indians now have to organize a sense of national pride
Leila, Usa
India will never be a superpower, much less a global power
Jonathan, Boston, Usa
India has had a sharp growth in the estimated estimate of Hiv infections
Sezai, Eskisehir, Turkey
India's economic success is built on the sacrifices of previous generations
Shekhar Scindia, Edison, Nj, Usa
While India's economic growth is encouraging, its sustainability is doubtful
Sigismond Wilson, Sierra Leonean in Michigan, Usa
Conclusion
India is a exquisite solution for all those companies, which seek for cheap, yet technically skilled labor who have innovative minds and state of art to work over a project. The ample of facilities furnish in a exquisite working conditions. For rest, cyber laws are there to monitor and safeguard everyone's interest associated to It sector.
All these reasons conduce for India to be as the most favorite destination to many companies. . So we can conclude:
•India poised for an explosive growth in Ict
•India emerging as a global R&D Hub
•From brain drain to brain gain
•Millions of jobs will be created in Ict & other emerging technology areas
•Quality issues will have to be addressed
•Private Sector world class institutions will emerge with global collaborations
•India will reclaim its antique heritage of the world's most advanced knowledge-based civilization called "Bharat".
India will become storehouse of It in the world
.
References
1. Goodman, Seymour E.; Burkhart, Grey E.; Foster, William A.; Mittal, Arun; Press, Laurence I.; and Tan, Zixiang (Alex), The Global Diffusion of the Internet Project, Asian Giants On-Line, lesson 3 (India) and lesson 4 (China), The Global data Technology evaluation Group, Fairfax, Va, November 1998.
2. Press, L., Developing Networks in Less advanced Nations, Ieee Computer, vol. 28, no. 6, June 1995, Pp 66-71.
3. [http://www.stpn.soft.net]
4. An Indian Perspective on It & Engineering Programs ,Vijay Bhatkar, International organize of data Technology, Pune, India
5. Nasscom
6. Anuranjan Misra " Software outsourcing from India" National seminar on Strategies in company Process Outsourcing", Iims, Bareilly, India, Dec. 08-09 2004.
7. Anuranjan Misra" India - An Emerging It Super Power" International seminar on India 25 Years and Hence, Iims, Bareilly, India, Fev. 08,2006.
India - A time to come storehouse of the WorldConfiguring Microsoft Outlook 2007 To Access An Exchange Server - Windows XP Tube. Duration : 2.25 Mins.
This tutorial will show you how to configure Microsoft Outlook 2007 to access an Exchange Server.
